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| Michael Bettney, Graphic Design, Leeds, West Yorkshire. Design, Print, Illustration, Point of Sale, Web Design, Logo Design, Direct Mail, Advertising, Stationery, Brochures, Sales Promotion, Posters, Graphic Design tuition, Art Direction, digital art, portrait painting, digital portrait, digtal illustration | |
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| // BAFA In-store graphics A series of illustrations for use within British American Football licensed stores. A technique combining photography and a 'painted' style was chosen In order to move away from some of the typically glossy images of American footballers that had been previously used. |
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| // Scott White & Hookins Brochure detailing a range of case studies. Dramatic photography was used to illustrate the complexity of bridge construction. |
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| // JD Sports Design proposal for window display graphics and instore point of sale. |
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| // Aston Martin Limited edition booklet mailed to selected existing Aston Martin owners, detailing information on the special edition Vanquish model. The booklet was produced using high-quality stock, bound with nickel screws and presented in a embossed slipcase. Appears courtesy of iPerception. |
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| // TYR in-store point of sale A series of promotional posters produced for independent sports outlets promoting the TYR range of high-performance swimwear. Existing photography was used then manipulated to include the water effects. |
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| // Skateboard Union A booklet profiling well-known skateboarding personalities from the UK and the USA. Named 'Concrete' the booklet also detailed a range of specially imported skateboarding equipment from the USA. |
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| // The Lounge beauty salon concepts Logo design and proposed illustration style for a chain of beauty salons. |
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| // Dunkadelic A range of illustrations reproduced for posters and hanging banners to promote the range of Dunkadelic basketball equipment within independent sports retailers. |
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| // Shade Station ICON booklet Booklet illustrating iconic figures who were famously photographed wearing equally iconic sunglasses. |
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| // First-name terms Editorial illustrations for article on how we relate to our current political leaders. |
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| // Health Care Projects Brochure illustrating specialist project management services in the area of hospital construction. The brochure was also supported with a folder containing inserts detailing a series of case studies. |
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| // War Face Clothing Brand identity concept for sports and urban clothing retailer War Face. Logo design, brochure design and graphics for print and online use. |
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| // Editorial illustrations | |
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| // Lea Valley Audi Twelve page brochure inviting new and existing customers to the launch of the newly refurbished Lea valley Audi showroom. Detail shots of both the showroom and cars were used to create a sense of intrigue and reinforce the quality of the brand. VIP customers also received a pair of branded Nikon compact binoculars in a presentation box. Posters and other promotional material carrying the iris theme were also produced. Appears courtesy of iPerception. |
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| // Lea Valley Audi A joint promotion with triandrun.com. This was a direct mail piece targeted specifically at triathletes detailing exclusive offers and specialist equipment on selected Audi models. Appears courtesy of iPerception. |
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| // Zero Clothing Store branding with window and instore point of sale material. |
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| // Destiny business coaching Concept for brand identity, including origination of name, logo, copywriting and magazine advertisement design. |
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| // Big Brand Print Company A series of illustrations produced to demonstrate the quality of large format digital print. Each image was printed on different materials and mailed to prospective customers within the design and advertising industry. |
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| // Push Dance Studios Illustrations for use on promotional literature and wall graphics. |
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| // Bartley Group Service Club e-shots A series of e-shots promoting the benefits of the new Service Club. Appears courtesy of iPerception. |
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| // Community Education Resource A range of support booklets for specialist engineering courses. |
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| // Sheraton Kitchens Brochure illustrating the range of high quality kitchens by Sheraton Appears courtesy of Charter Design. Appears courtesy of Charter Design. |
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| // Omega Kitchens Brochure illustrating the range of high quality kitchens by Omega Appears courtesy of Charter Design. |
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| // Centrum Club A series of illustrations produced for a dance club in Turkey for use on posters and flyers. |
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| // Jaguar / Chrysler / Jeep / Land Rover Press advertisements communicating special offers at individual dealerships. Appears courtesy of iPerception. |
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| // Canon Ixus Point of sale concepts for the Ixus range of cameras adding illustrative effects to existing photographic images. |
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| // Jaguar / Land Rover Recruitment advertisements for specialists within Jaguar and Land Rover service centres. The creative use of copy and photography set the ads apart from the typical style of recruitment ad normally seen within this sector. Appears courtesy of iPerception. |
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| // Gear fashion New branding and In-store point of sale and window posters for independent retailer Gear fashion. Different styles of illustration were used to give each clothing range a sense of individuality. |
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| // Branding A small selection of logos produced for a diverse range of clients. |
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| // Guy Salmon Servicing plan offering exclusive benefits to Land Rover owners. Dealership pack included information leaflets with application form and membership card, posters, price menus and window stickers. Appears courtesy of iPerception. |
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| // Slap Shot Illustrations for use within an ice hockey clothing and equipment brochure. |
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| // Newsletters A selection of newsletters ranging from four to twelve pages. |
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| // Celsius air conditioning Brand development incorporating new logo and sales and product literature. |
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| // Greens Health and Fitness / Guy Salmon Land Rover A range of large format posters promoting local Guy Salmon dealerships within Greens Health and Fitness Clubs. Appears courtesy of iPerception. |
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| // Classic Pet Products Label design proposals for stainless steel feeding dishes. Appears courtesy of Charter Design. |
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// Kents Fitness T-Shirts |
Model Images © 2010 DESIGNBYHÜMANS |
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| // Ashdale Print A direct mail piece detailing the range of sizes and formats that are available through large format digital print. |
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| // Engineering wall graphics Image manipulations for use within the reception area of a heavy engineering company. |
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| // Web design I work closely with a web developer providing web-based solutions to clients across a varied range of market sectors. I provide the overall concept, site planning, structure and layout and originate all graphic content. |
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| // Big Brand Print Co Ecommerce site illustrating a wide range of large format print products. Customers are able to specify quantities, materials and have the facility to upload their own artwork. A content management facility and SEO solution is also provided. |
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| // Eureka Display Ecommerce site selling a large range of shopfitting products. The site illustrates a vast range of accessories and allows customers to specify different materials and finishes. A content management facility and SEO solution is also provided. |
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| // Autorapid Response The site offers effective marketing support to clients within the automotive industry and illustrates a number of marketing solutions that can be purchased online. Twitter and Facebook integration allows clients to keep up-to-date with current industry news and trends as well as keeping them informed about new Autorapid products and services. A content management facility and SEO solution is also provided. Potential clients were directed to the site via a series of targetted direct mail shots. |
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| // Dragons Blood Print A simple cost-effective site providing customers with a range of information about products and services. |
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| // Kildwick Cleaning A cost-effective static site illustrating a wide range of commercial cleaning services. |
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